Where is the rest of my body?
Colonial continuities of constructed
narratives in the appearance of
consumed buddha heads.
Schirin Al-Madani & Bon Kim
Within the framework of the residency in Circa 106, we
began the search of addressing colonial constructs in the
consumption of design objects that touch on issues of
cultural appropriation, othering, the perpetuation of global
hierarchies and mass consumption, to name only a few.
Download text as pdf
The objects purchased for this exhibition will be returned to their sellers at the
end of the open studios, so as not to participate in the cycle of re-producing a
suppressive pattern of consumption and rewriting the narrative of those made
into 'others'.
Thank you for engaging with our thematic quest by being here.
Introduction
Through our work, we want to approach an analysis of colonial continuities by tackling it through the emergence of the consumption of buddha heads 1 in Western societies. The heads that get produced for art decor purposes, enable the viewer to decode societal power relations and colonial continuities on closer observation. In our investigation, we ask questions about the absurdity of the disembodied head, which has become an object, transferred to a Western environment - then given a supposed new meaning by Western regimes. By reconstructing the disconnected historical link in the act of consuming the head of Buddha, by addressing the act of violence in a cutted head, one can dismantle hegemonic systems through observing it, raising critical questions about cultural appropriation of objects and practices - in this case: mass consumption of sacred artefacts - that have been forcibly removed from their context and corporeality.
We question how buddha heads are consumed - without a connection to colonial history, and instead bought en masse as artificial home decoration objects. This discrepancy raises unresolved matters that need to be addressed critically in terms of historical connection and a re-examination of colonial heritage; further as a representation of Western dominance of consumption and as a global pattern of structural subordination of non-Western traditions and practices. We therefore ask:
Why are buddha heads produced as art decor objects and consumed like crazy in the West? What is the historical and the contemporary construction of a Buddha as well as a foreign appropriation in the West and what therefore means owning it through a Western gaze? Why is it the head and not the whole statue that gets consumed especially? Why did the head need to be cut off, to be consumed by Westerners? 2 Why was this particular head taken to the West and why do people have to take it into their homes? What is it supposed to bring to them? Further, why is there a lack of awareness to understand the consumption of a severed head?
These questions no longer seem to be present or relevant in consumption, rather they may have been submerged into a normalised Western concept of consumerism. Colonial violence is anchored in historically established global systems and only becomes visible when it is explicitly decoded and understood as constructed norms of hierarchies. The reproduction of neo-colonial economies, which maintain themselves through chains of commodities, enriched by what brings profit, cannot be evaluated and analysed without considering their time of establishment. What sells well today was and therefore gets now widely consumed as something ‘to have’, maybe something supposedly 'exotic' or ‘unique’? In a structured world that seems to maintain hierarchies at all costs, consumption does not stop at the heads of religious deities, practices, traditions or people. The neo-colonial world shapes appropriated traditions and practices as it suits its own cycles of selling and buying. We therefore want to dare the attempt to allow questions about the emergence and origin of the consumption of buddha heads with our exhibition and thus illuminate a section of structural dynamics, which for us are connected to the colonial past, but which hardly seem to be reflected upon.
The thematic exploration of colonial entities in Western societies emerged from
our work exchange. Based on our initial ideas, which brought us together in Circa
106, we developed within our dialogues, in which we searched for colonial
visibilities in societies, an idea to initiate a critical conversation about the (mass-)
consumption of imported, appropriated artefacts, their (de-)construction and their
connection to colonial pasts. We would like to invite you to deal with these topics
in relation to social trigger points and structures, as well as their history of origin,
and encourage you to question the seemingly self-evident characteristics of
manifested conditions. We understand our work as a starting point to look from
here into the past and to consider who dominated it, who constructed it, which
appropriation practices are continued unquestioned and with which
consequences that seem invisible - to be able to then draw a connection to
‘today’, an explanatory approach for immanent problematics and trigger points of
social structures and to consider how a decolonial approach could be imagined in
the future.
Where is the rest of my body? - looks at Western consumption of the buddha
heads as a case study of colonial continuity that has connected our questions
about origins and syntax. We are less focused on a view of religious relations of
appropriation and dominance - and more on decoding an absurdity in
consumerism that has become seemingly subtle, even unrecognizable for
Westerners, and in buying the heads and displaying them very normalized. In
order not to participate in this dynamic, we will return the heads acquired for the
exhibition after the exhibition.
When considering our questions, it is necessary to describe our own positioning
from which we look at the investigation: Our ancestors have both been
historically affected by colonization, which is not insignificant for our reflections,
since our own emotionality can resonate in this context. At the same time, it
allows us, as artists and scientists, to look at social phenomena and to question it
from our own perspective. Therefore, please feel invited to expand our questions
from your own horizon. So following we will start the thread of dialog inviting you
to join us:
How do you (de-)construct?
How are buddha heads consumed and therefore (de-)constructed as well as
appropriated in the West? In order to get to the bottom of this question, it is
necessary to draw a historic connection, which is marked by influences of
colonial history. However, within the observation it becomes questionable who
(re-)constructs the past in which way, from which perspective, and how. “A
growing number of critical historians argue that historical narratives are made, not
found; that they reflect discrete events pieced together into a plot that the
historian crafts and then interprets for its overall significance as a story (...)”.
(White 1987; Jenkins 1991). It is thus questionable how the Idea of the
consumption of Western societies came to the choice of buddha heads and how
their stories have been interpreted in a so-called ‘modern world’. 3 Furthermore,
why particularly the heads are consumed as design objects and - in this
exemplary view - often decorate Western living rooms without an entire body? In
addition, it is necessary to understand what kind of appropriation mechanisms,
what forms of appropriation the heads re-produce through their consumption in
the West? Furthermore, it is interesting to take a look at feedback effects that
become visible as a result of this. At the same time, we have to take into account
that by offering the heads for purchase and ‘designing’ Western homes, the
narrative about an engineered history and about so (re-)constructed ‘others’ is
influenced and rewritten, or even forgotten - which brings us to the original
problem - the question of who (re-)constructs whom and why?
In order to find a proximity to these questions, we need to understand how
Western constructions about imagined 'others' have emerged and in which form a
dynamic of consumption is related to an imagined ‘otherness’ today, or why it is
problematic to maintain such dynamics of ideas. The Western constitution of an
imaginary 'other'4 is a concept that Edward Said decoded with his
discourse-initiating text ‘Orientalism’ which gave rise to the postcolonial 5
discourse. The Western concept of the ‘other’, which was used as a discursive rhetoric of demarcation, marked the basis of legitimisation for colonial use of
violence in order to suppress those made into ‘others’. Through the constructed
discourse 6 of what was defined as ‘the other’ (in his example the imagined
‘Orient’), the West was able to set a superiority over an imagined ‘rest of the
world’, which ordered people into hierarchies, while elevating the West above
those defined as 'other'. 7 This dynamic, deciphered by Said, must also be
considered when looking at the historical development of Western consumption
in general and specifically on the consumption of buddha heads, as well as the
means of cultural appropriation. 8 It also shows why cultural appropriation could
be viewed critically. “The wrong of cultural appropriation is rooted in imbalances
of power. Whether a particular case is most saliently understood as one of
silencing, exploitation, misrepresentation, or offense, what ultimately makes
particular instances of cultural appropriation wrongful, and thus what grounds
objections to them, is the way in which they manifest and/or exacerbate
inequality and marginalization. Call this the oppression account of cultural
appropriation.” (Matthes 2018: 1003). We consider that appropriative practices as
well as the consumption of 'other' religious objects or practices can also be found
in relation to an appropriation on the one hand, but also a shaping of narration
and discourse of Buddhist practices:
As Berkwitz argues “(...) it was largely emissaries and Orientalist scholars from
Europe who decided that geographically and culturally diverse communities of
people who worshiped the Buddha were all members of a single religious
tradition called Buddhism, bouddhisme, or Buddhismus. In the nineteenth
century, Buddhism was first rendered into a discrete entity that exists, albeit in a
variety of forms, (...) open to the gaze of Western travelers, scholars, and
missionaries, before later being reinvented as an object of knowledge to be found
in the texts and manuscripts housed in institutes in Europe.” (Berkwitz 2006: 3).
As already mentioned, supposed knowledge was produced in a way that
manifested itself through public discourse. The effective use of discourse serves
to construct realities that, according to Foucault, do not necessarily have to
correspond to the truth, but are rather an output of power relations. Accordingly,
"(...) there (is) a struggle for truth (...). (Truth is to be understood as) the
ensemble of rules according to which the truth is endowed with specific effects of
power, (...) (it is) about a struggle for the status of truth and for its economic and political role. One must not approach the political problems of intellectuals in the
categories of 'science/ideology', but in the categories of 'truth/power'." (Foucault
1978: 53 in Jäger and Jäger 2007: 1). The hierarchy thus established, positioning
the West above the imagined ‘other’, not only established the European idea of
'the West and the rest'; it created a Western norm against which the rest of the
world,9 i.e. people, actions, traditions, value and belief systems, materialities,
objects, institutions and educational systems, etc., were measured. 10 “In this
sense, historical surveys of (...) subject can never be transparent accounts of the
way things “really happened” because, in part, the events written about are
selectively chosen and arranged into a linear narrative that deviates from the
often haphazard, unconnected manner in which they occurred as discrete events
in the past.” (Berkwitz 2006: 2).
To us the immanent continuity inherent in a construction of an 'other' becomes
clear in the consumption example of buddha heads in the West. A continuity of
colonial dynamics of Western modes of thought and agency can unfold, because
consumption seems to go only in one direction when looking at the consumption
of heads. It then becomes questionable to what extent the heads are bought in
their 'former' (whatever that might be) environment and, if so, what this can mean
in relation to power dynamics. Nevertheless, a historically imagined and
manifested cult of consumed buddha heads can be observed as problematic. On
the one hand, because in this way sovereignty over an owned narrative is
undermined; furthermore, the reconstructed image of cutting off a head of a
sacred object is problematic within modes of consumerism, because it
perpetuates the brutality of colonially constructed dynamics of domination. On the
other hand, consume seems so normal, so unquestioningly progressing that the
head's inherent history seems to remain unreflected. We therefore aim to start
decoding the perfidious ideas of interpretations, by criticising the mass production
and consumption of the heads as appropriated object, but also in showing how
an idea of superiority over a non-eurocentric world is shaping Europeans into
habits of unconscious consumptive behaviors and cultural appropriation without
untying a colonial heritage that is carried into these home decor objects.
The question to be asked thus remains: why the consumption of buddha heads
seems to progress? What seems to be the attracting element here? Hence, why
even in the form of a decapitated body? Where does the Idea of consuming
buddha heads arise, next to a tied history of cultural appropriation and a
constructed superiority - as referred to above? Therefore the second fundamental
question we need to ask ourselves in considering our example is what might be
the agency in consuming, hence what purpose does the consumption serve? In
addition, it becomes debatable what is meant by a de-corporalization in the
sense of a separation of head and body in itself and in objects. This generated a
more subjective encounter with the headless body, which led to questions such
as: Why do you consume? or: What does it mean to be headcutted and
consumed?
We understand our work as a stimulus to give thought to these questions, which
we are trying to address with a critical view. Mass consumption of artefacts and
their socio-political contexts as well as (re-)writing seem to raise many thoughts
that we, as the observers, need to reflect upon our own conditioning and
perspective we look at the phenomenon from.
It would be foolish not to acknowledge that we are equally influenced by
structural consumption and cannot escape societal constructions, even if we do
not have budda heads at home and tend to be provoked to think about them and
question their very existence. But we are as well influenced by power relations
that 'globalization' perpetuates. 11
As a result of globalization and economic markets as well as trading cultural
forms and objects (see Svašek et al.), “(...) a per- son’s livelihood (...) becomes
unfixed and uncertain. This condition has been described in terms of an
increased reflexivity, wherein all forms of knowledge about oneself and the world
are constantly subject to revision in the face of new ideas and opportunities to
act. This disruptive effect of globalization has contributed to distinctively modern
reworkings of what it means to be Buddhist and how one can model and develop
this identity in practice.” (Berkwitz 2006: 7).
Asad identifies secularity as the second critical feature in steps made to advance
the ‘project of modernity’ (Asad 2003: 16). For him, secularity relates to a wide
plurality of concepts, practices, and sensibilities that collectively maintain the
freedom and responsibility of one' s sovereign self vis-à-vis religious discourses
or practices, and that attempt to constrain it in various ways. Berkwitz calls this further the ‘privatization of religion’ and says that: “(...)its exile from the public to
the private realms of people’s lives, has allowed other powers such as the
modern nation-state, capitalist economies, and military institutions to exert more
control over the public aspects of human societies. Secular powers, including
those advanced by globalization, obtain a greater ability to effect the ordering of
societies when a generalizable system of ethics is disjoined from religion and
justified in terms of its pragmatic benefits for the public as a whole. Serving as the
counterpart of religion, the secular works to confine religion to the private sphere
and offers alternative rationales for managing social interactions between
people.” (Berkwitz 2006: 7). From this, individual ideas may be derived that
shape and ultimately (re)construct the narrative of buddha heads, as described
above. This is where it would be very interesting to explore a more in-depth
analysis of their narrative. It would be necessary to use quantitative and
qualitative methods in order to get a picture of the actual idea about the buddha
heads given by their consumers and to find out what story they feed to the heads
and what is meant by this. Ultimately, it can be stated that colonially established
structures and hierarchies dictate the demand and production of plastic (and
other materials) 12 buddha heads in accordance with their demand as well as in
terms of a 'form' dictated by consumption. For us, it was exciting to connect
colonial history with contemporary consumption practices and thus look at
another fragment of colonial traces. 13 “Indeed, the life story of the Buddha is
paradigmatic for most communities and a opular resource for all sorts of textual
and iconic constructions.” (Berkwitz 2006: 3).
The present is shaped by the colonial past. The consumption of imported
practices and objects is directly related to neocolonialist economic systems. The
consumption of buddha heads can therefore not be viewed uncritically or
unseparated from the colonial past. Questions that arise can be reconstructed
linearly and retrospectively on the basis of history and on the basis of established
economic systems - but the collective forgetting and especially silence about
colonial acts of violence blur the responsibility of a historical examination of
colonial history and make a de-melting of colonial manifestations from
established systems, such as religious practices, economy, consumption,
language, education, normativity, etc., impossible. This observation is not new,
but it seems that every friction that is recognised, and which stands out from the
identification of colonial outputs, gives rise to a social or political response of
oppression. In other words, colonial structures are so immense in their infiltration
of global systems that they no longer seem visible and their emergence is neither
remembered nor questioned. It is seen as something normal. But it forgets that a
beheading separates a head from its body. What is needed, therefore, is an
acknowledgement of the structures of violence that can still be seen today when
we begin to decode systems and understand the archaeology of knowledge and
the systems that have been constructed. Colonialism demands violence and
death. It denies accepting the world as it is and shaping it into what it should be
to serve the hierarchies. Hence, the world is structured according to the needs of
capitalism, which perpetuates the circulation of violent acts.
With the consumption of buddha heads, consumers may no longer be aware that
what they are expressing with their consumption as an act is a form of violence.
This is precisely the problem that this exhibition aims to address.